Koo Bids Farewell: An End to India’s Twitter Rival

    Indian social networking site Koo closes due to financial strain and failed partnerships. Founders thank supporters and remain optimistic about future ventures.

    The Indian social networking site Koo, which sought to compete with Twitter, is closing. The decision was made public by the founders, Aprameya Radhakrishna and Mayank Bidawatka, who cited expensive technological expenditures and unsuccessful partnership negotiations. In April 2023, the corporation began to lay off a sizable portion of its personnel.

    Rising to the Challenge

    At its height, Koo boasted over 9,000 VIP members and 2.1 million daily active users, out of a total of 10 million monthly users. They had to scale back despite their achievements due to financial difficulties and a protracted financing freeze. The founders identified two key problems: the unpredictability of the financial market and the high cost of technology.

    Additionally, the company’s founders announced their plan to sell off a portion of its assets. The creators wrote, “We will be happy to share some of these assets with someone who has a great vision for India’s foray into social media.”

    Financial Hurdles for Koo

    From the start, the platform was directly compared to Twitter, and as Elon Musk took over the microblogging site, it began to acquire popularity. “We built a globally scalable product in a fraction of the time that X/Twitter did, with superior systems, algorithms and strong stakeholder-first philosophies,” read the memo.

    They thanked their sponsors, team, investors, creators, and users in their parting statement. Regarding upcoming endeavors, they are still upbeat. The founders still expect to see an inclusive platform in the future, despite the platform’s closure.


    Koo, despite early promise and a dedicated user base, succumbed to financial pressures and failed partnership talks. Launched with ambitions to rival Twitter, it attracted VIP users and achieved daily activity milestones. However, a harsh financial climate and the high cost of maintaining a social media platform ultimately led to scaling back and ultimately, closure. The founders, while disappointed, remain optimistic about the future of Indian social media and plan to leverage their assets to support a new contender in the space. They leave with a final thank you to those who supported their vision.



    Please enter your comment!
    Please enter your name here

    Latest Posts

    Bollywood Mourns the Loss of Tishaa Kumar, Daughter of T-Series Co-Owner Krishan Kumar

    Tishaa Kumar, the daughter of T-series co-owner Krishan Kumar, died after a prolonged fight with cancer. Her funeral is being held in Mumbai, with...

    President Biden Withdraws from 2024 Race, Endorses Vice President Kamala Harris

    Following weeks of deliberation and a disappointing performance in a debate with Republican nominee Donald Trump on June 27, incumbent US President Joe Biden...

    PM Narendra Modi’s Monsoon Session Address: A Call for Unity and Progress

    PM Narendra Modi's address at the start of the monsoon session: Prime Minister Narendra Modi chastised the opposition for disrupting past Parliament sessions at...

    Mumbai Faces Rains: Weather Systems Combine for Downpour

    Mumbai: Five different weather systems combined to bring torrential rainfall to the Mumbai Metropolitan Region on Sunday. Several portions of the city received between...